| 000 | 00682nam a22002297a 4500 | ||
|---|---|---|---|
| 005 | 20250812122219.0 | ||
| 008 | 250812b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780538478328 | ||
| 050 |
_aHF5821 _b.O34 2012 |
||
| 100 | _aThomas C. O'Guin | ||
| 245 | _aAdvertising and Integrated Brand Promotion | ||
| 250 | _a6th | ||
| 260 |
_bCENGAGE Learning _c2012 |
||
| 300 |
_axli, 6933pgs _bill; |
||
| 500 | _aIncludes bibliographical reference and index | ||
| 541 |
_aNigeria Connects _c Donation _d08-08-2025 |
||
| 650 |
_aAdvertising Media Planning Branding _vMarketing |
||
| 650 | _aAdvertising | ||
| 700 | _aChris T. Allen | ||
| 700 | _aRichard J. Semenik | ||
| 942 | _cBK | ||
| 999 |
_c1519 _d1519 |
||