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  <titleInfo>
    <title>Market-Based Management</title>
    <subTitle>Strategies For Growing Customer Value And Profitability</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Roger J. Best</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">United States of America</placeTerm>
    </place>
    <publisher>Pearson College Div</publisher>
    <dateIssued>2005</dateIssued>
    <edition>4th</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxii, 506pgs ills</extent>
  </physicalDescription>
  <note>Includes bibliographic references and index


</note>
  <note>Nigeria Connects

 Donation

 08/08/2025</note>
  <subject>
    <topic>Marketing</topic>
    <topic>Management</topic>
  </subject>
  <classification authority="lcc">HF5415 .13 B45 2004</classification>
  <identifier type="isbn">9780131469563</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">250813</recordCreationDate>
    <recordChangeDate encoding="iso8601">20250813111735.0</recordChangeDate>
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