TY  - BOOK
AU  -  Charles W. Lamb
AU  - Joseph F. Hair
AU  - Carl McDaniel
TI  - MKTG: Principles of Marketing
SN  - 9781285432632
AV  - HF5415  .L26243 2015
PY  - 2015///
CY  - USA
PB  - CENGAGE Learning Custom Publishing
KW  - Marketing
N1  - Marketing
ER  -