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Sports and Entertainment Marketing Annotated Instructor's Edition

Kaser Ken

Sports and Entertainment Marketing Annotated Instructor's Edition - 4th - Boston, USA Cengage Learning 2016 - ix, 440pgs ill

Includes bibliographical references/index

ISBN: 1133953239

Subjects--Topical Terms:
Mass--Economic--Media
Sport--Economic
Marketing
Sport --Administration

LC Class. No.: GV716 . K36 2016

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Sports and Entertainment Marketing Annotated Instructor's Edition